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What's The Right Protein For Me? Selecting Your Perfect Supplement

27th October 2021

27th October 2021

By Shivraj Bassi

Protein is one of the most important substances out there when you’re trying to get fit, be healthy in mind and body and be lean, muscular and strong. There are lots of things to consider when it comes to protein, from discovering the best source of protein for you and your diet, to how to utilise protein in the best way to lose weight, to learning about how protein helps to build and maximise your muscle gains

One thing’s for sure - Innermost’s protein powders are the best out there and are an excellent choice if you’re looking to add protein to your diet, get nutrition before and after workouts and optimise your mind and body for wellness as much as possible.

Whether you're looking for the best protein powder for weight loss, the best protein powder for muscle growth or the best protein powder for smoothies, don't worry, we've got you. 

The ingredients in our protein powders are research and science-backed, and they contain only functional ingredients, nootropics and adaptogens that will make you feel, perform and look like your very best self. Oh, and they’re all free from gluten, soy, any fillers and GMO (and we have vegan options too, don’t worry). So when you’re looking to choose a protein powder, don’t look any further than Innermost. 

You can rest assured that any of our products are good for you and taste delicious. If you’re coming to protein for the first time, however, the choice of the different kinds of protein shakes we make might feel a little overwhelming. With four different options that are all equally special, it’s crucial that you choose the right protein for your lifestyle and your goals.

So, if you're asking yourself "what protein powder is best for me?", or if you want to optimise your weight loss goals but also maximise your performance, in this guide, we’ll explain the benefits of our different proteins, lay out what they can help you to achieve and help you to select the right one for you. Who knows, you might be so taken with that you end up deciding you need more than one…

All of our protein blends should ideally be consumed post-workout, to begin the recovery process. However, there’s also great as a pre-exercise energy boost, as breakfast, or as a nutritious shake at any time of the day. You can also add the powders to pancakes, smoothies, oatmeal, protein bars or anything else you can care to think of. They all come in smooth chocolate, creamy vanilla, and summer strawberry flavour - which one is your favourite?

The Strong Protein

We’re starting out strong with The Strong Protein. Looking for the best protein powder for muscle growth? This one's for you. 

Some people might start consuming protein powder thinking that it will automatically give you muscles. This isn’t true - but The Strong Protein will put you much, much further along the right path to making those gains that you’re dreaming off. 

This protein powder is best for you if strength is your main goal. It will help you to get stronger, faster, and was created to enable you to push yourself harder and faster and reduce inflammation quickly, so you can spend as much time in the gym as you want without worrying about being sore. And of course, the ingredients are targeted towards increasing muscle growth as fast as possible in a safe way. 

Each serving, which is up to four scoops or 40g, contains 34g grams of protein. Other active, research-backed ingredients are casein, which is a form of protein which the body digests more slowly, which encourages the body to increase muscle output over time, and creatine monohydrate, a substance which can improve strength and help muscles to recover faster during exercise. 

Other ingredients include Montmorency cherries, a type of fruit with a high level of anthocyanins, which have powerful anti-inflammatory properties to reduce the damage you can cause your muscles by exercising intensely. Plus there’s bilberries, which improve cardiovascular health, and magnesium, which h balance electrolytes and your metabolism. 

The Lean Protein

If you’re worried that exercising a lot and drinking protein shakes will make you bulky, but you don’t want to stop doing these things because they make you feel strong and healthy, The Lean Protein is the one for you. It’s also perfect if your end goal is losing some weight or keeping yourself at a goal weight. 

It’s packed full of ingredients to assist with fat loss in a healthy way and reduce food cravings as well as to support muscle repair and growth. The Lean Protein is a great choice to support you in this. 

As well as the stellar 29g of protein it provides, is blend contains inulin, a prebiotic fibre to encourage the growth of good gut bacteria, Acetyl L-Carnitine, which helps the body to use fat as an effective energy source, pomegranates, due to their high punicalagin and ellagic acid levels, which help to encourage the growth of positive kinds of gut bacteria linked to lower levels of body fat, yerba mate, which have been shown to potentially delay intestinal absorption of dietary fat, and bilberries, for their antioxidant and anti-ageing properties. 

The Health Protein

Vegans, this one’s for you. But not solely - The Health Protein is for anyone looking to support their immune system, boost their levels of health and wellbeing, and support muscle growth. Looking to glow up? This is the protein to choose. 

Made from pea and brown rice protein, this blend closely mimics a non-plant based protein thanks to the wide range of amino acids peas and rice contain. With 31g of protein per serving, you’re getting all the support your bones, muscles, hair and skin needs.

We also packed it full of glutamine, an amino acid that fuels the immune system and thus supports strength and recovery, bilberries, for glucose control and inflammation reduction, camu camu, a fruit high in antioxidants and vitamin C and acai berries, which promote brain health and have anti-ageing benefits. 

Our favourite ingredients in The Health Protein are the medicinal mushrooms we packed in there. Shiitake, maitake, reishi and cordyceps have powerful antioxidant, antiviral and antibacterial effects, and stimulate the immune system for the better. 

If you're looking for a great all-rounder, or perhaps on the hunt for the best protein powder for smoothies, this supplement is your new best friend.

The Fit Protein

Do you often feel tired, drained and lacking in energy? If you’re constantly struggling to get enough done while also wanting to push yourself further and get as much as possible out of life, The Fit Protein is the correct choice for you and your body. It helps to give you that extra push of energy and vitality, because you shouldn’t have to compromise anything in your life that you don’t want to. It’s been formulated to rehydrate, stimulate and encourage muscle repair and growth. Oh, and it's 100% vegan too.

With a whopping 31g of protein per serving, it also contains cocomineral, or powdered coconut water, which is high in potassium, a mineral lost when sweating. It also has maca, which reduces the physical and mental effects of stress, magnesium, which contributes to regulating the body’s electrolyte balance, Rhodiola root, a nootropic which may reduce the effects of physical exhaustion, and pink Himalayan sea salt, which contains no fewer than 84 minerals and elements our body needs. 

Still not sure?

If you're still not 100% sure when it comes to choosing the best protein powder, do not worry. That's what we're here for. 

Why not take our free health consultation here at Innermost, to help you determine the perfect protein recommendation for you, based on your individual fitness goals. 

Whether you're looking to increase your muscle mass, up your stamina, lose weight or tone up, there's absolutely an Innermost protein for you. Let us help you find it! 

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Why Natural Protein Supplementation Matters
Walk into any health shop, or scroll any supplement site, and you often find that protein powders start to blur into one. Almost all of them make the same promises on the front: ‘high in protein’, ‘no added sugar’, ‘no additional additives’. The wording is so similar that telling a genuinely good product from a synthetically produced product is harder than it should be. Read past the figure on the front however and you'll usually find a protein that contains artificial sweeteners, synthetic flavourings and colours, and even fillers or bulking agents just to name a few. The reason they tend to do this is that costs of production are much cheaper as a result of the lower quality ingredients. A naturally formulated protein supplement works the other way around. The protein comes from a quality source, the flavour and sweetness come from ingredients you'd recognise rather than ones built in a lab, and anything that doesn't need to be there is left out. This piece is about that difference: what natural really means for a protein supplement, why it matters, and how to spot it for yourself. What "natural" actually means in protein supplements "Natural" is one of the most used and least understood words in wellness, printed on plenty of labels with very little behind it. There's no strict, regulated definition for it, so a brand can reach for the word fairly freely. This is why it pays to know what you're actually looking for. Used honestly, natural points to ingredients that come from recognisable sources and are processed as lightly as the format allows. For protein, that usually means a base derived from food such as: Whey Pea Hemp Brown rice Other plant-based proteins Just as telling is what gets left out, and how openly the packaging accounts for what stays in. A natural protein supplement has little to hide, so the label tends to be short and the reasoning easy to follow. The real test is whether the formula makes sense as a whole. Can you understand what's in it? Does each ingredient have a clear purpose? And does the brand explain the benefit plainly, rather than hiding behind vague wellness language? Why ingredient quality matters in protein supplements When people compare protein powders, the first thing they often look at is the amount of protein per serving. It matters, but this number doesn’t tell you everything about a supplement’s quality. A synthetically formulated powder may contain just as much protein per serving as a natural alternative, but it may also include more artificial additives that are bad for your health.  This is especially important as supplementation is usually taken regularly as part of a daily routine. If something becomes part of your breakfast, post-workout routine or afternoon shake, the quality of the overall formula may influence how well it fits into your daily routine. Natural protein powders are often separated by a few key criteria: Ingredient sourcing: Whey is highly bioavailable and naturally rich in essential amino acids that support muscle repair. A good plant-based blend can also be effective when it is built to provide a strong amino acid profile. What surrounds the protein: Sweeteners, thickeners and flavourings affect taste, texture and how a shake feels once you have taken it. Some formulas rely heavily on artificial sweeteners, gums or thickeners, which may contribute to bloating or digestive discomfort. Digestibility: A protein you absorb and tolerate comfortably is more useful than a bigger number on the label that does not sit well with your body. Purpose: A formula built around a specific goal, such as strength, performance, energy or satiety, is more useful than a generic powder with no clear reason behind the ingredients. The benefits of natural protein supplementation The real value of natural supplementation becomes clearer when you look beyond protein content alone. Below are some of the key benefits of choosing natural protein supplements over more artificial or heavily processed alternatives. Supporting strength and lean muscle Building strength and lean muscle is one of the main reasons people turn to natural protein supplements.  A good one supports muscle repair after training and helps maintain muscle over the longer term. That's especially useful if you train regularly and eat well but can't always put together a high-protein meal straight after a session. Helping with recovery after exercise After a workout, your body needs nutrients to repair and adapt, and protein is central to that process, particularly if you train several times a week. A natural protein supplement offers a convenient way to support recovery without making nutrition feel complicated, whether mixed into a shake, smoothie or simple post-workout snack. Supporting satiety and body composition goals Protein keeps you feeling fuller for longer, which makes balanced eating easier to stick to.  For anyone working towards fat loss, lean muscle or general body composition, natural protein supplementation helps steady your daily nutrition alongside whole foods, movement and rest, without relying on the added sugar that some cheaper formulas contain. Making daily nutrition easier Even with good intentions, it is not always easy to get enough protein through meals alone. Busy days, training schedules and travel can all make consistency harder.  A natural protein gives you a simple, repeatable way to keep your intake up on the days that get away from you, using ingredients you can actually recognise. Natural supplementation doesn't have to taste bland There's a common assumption that natural supplements have to taste bland, chalky or unpleasant. Plenty of people have met exactly that: a protein that sounds healthy on paper but turns out too earthy, too sweet or too gritty to enjoy. It gets used for a few days, then pushed to the back of the cupboard. The problem there is usually the formulation, not the missing additives. Chalky, overly sweet shakes come from corners being cut. Getting flavour and texture right without falling back on heavy sweeteners is genuinely hard, which is a good sign a brand has done the work. Taste matters for a practical reason as much as an enjoyable one. A protein you look forward to is one you'll keep using, and consistency is what actually delivers results. The best-formulated supplement on the shelf does nothing while it sits unopened. The innermost approach to natural protein Everything above is the standard we at Innermost hold ourselves to. Our proteins are built on clean and naturally-derived ingredients, formulated with the backing of nutritional science rather than guesswork. We leave out the fillers, bulking agents and needless extras that have no business being in a quality protein, and we're open about what goes in and why. We also happen to think clean and natural should taste good, because a protein you enjoy is a protein you'll actually use.  Explore our protein powders to find the formula that best fits your goals, routine and lifestyle. References Morton, W., Murphy, T., et al (2018). A systematic review, meta-analysis and meta-regression of the effect of protein supplementation on resistance training-induced gains in muscle mass and strength in healthy adults. Br J Sports Med. 52(6). Click here. Jäger, R., Kerksick, C., et al (2017). International Society of Sports Nutrition Position Stand: protein and exercise. J Int Soc Sports Nutr. Click here. Seijo, M., Naclerio, F. (2019). Whey Protein Supplementation and Muscle Mass: Current Perspectives. Click here. Read more
The Protein Mistake That's Holding Back Your Results
I've written at length about creatine. I've written about collagen, electrolytes, the GLP-1 moment, even the science of sleep. But I've never written a personal email about protein. That's a strange omission for someone who built a brand that makes some pretty ground-breaking protein powders. So let me explain why, and then actually say the thing I've been avoiding. Protein is the most foundational supplement in the Innermost range. It's also the hardest subject for me to write about personally, because there's nothing surprising about it. Creatine had a story. Collagen had a story. Protein is well... protein. Everyone knows you should eat more of it. The mechanism is not a secret. Muscle protein synthesis, leucine threshold, net nitrogen balance. If you've been in the fitness space for more than a couple of years, you've read this before. And I think that's the problem. The familiarity makes people stop paying attention. Here's what I actually think about protein, after a decade of working in this space. Most people in their thirties and forties are under-consuming protein and don't know it. Not by a small amount. The gap between what most people eat and what the research supports for muscle maintenance and body composition outcomes is significant. Studies looking at optimal intake for adults prioritising body composition consistently point to between 1.6 and 2.2 grams per kilogram of bodyweight per day. Most people are eating somewhere between 0.8 and 1.2. The difference is not cosmetic. Adequate protein intake directly affects your ability to preserve muscle tissue during a caloric deficit. It supports recovery between sessions. It has a measurable effect on satiety, which means it influences total caloric intake downstream, not just at the point you consume it. There's a subtler point too, and this is the one I've come to think matters most: protein is the nutrient where consistency compounds most directly. The benefits of creatine saturate over time in a relatively predictable way. Collagen has a timeline that research measures in months. But protein's effect on body composition is essentially continuous. Every day you hit your target, you preserve something. Every day you don't, you lose a small amount of ground. Over a summer, that adds up. This is what I've observed personally, and it's backed by the research on muscle protein turnover. The people who maintain their body composition through summer are not, in my experience, the people who train harder during that period. Most of them train less. Their routines are disrupted. They're travelling. Their eating is less structured. The people who come back in September looking broadly the same as they left in June are the ones who kept their protein intake consistent. That's it. That's the variable. Why I take The Lean Protein I’ve been taking The Lean Protein the past few months for a straightforward reason: the protein-to-calorie ratio. Much like our other protein blends, each serving delivers over 30 grams of protein. The calorie count is low relative to that protein yield. When my training is consistent and my eating is structured, I don't think about this very much. But in the periods when those things are less reliable, that ratio becomes the thing that holds the rest together. The formula also includes acetyl-L-carnitine, inulin, pomegranate extract, and yerba mate. These aren't afterthoughts. Acetyl-L-carnitine has a research base in fat metabolism. Inulin supports satiety and gut function. The pomegranate extract is included for its antioxidant contribution to recovery. This means that the formula does more work per serving than a standard whey and just what I need going into summer. The thing the industry gets wrong about protein Most protein marketing leads with taste and price per gram. Both matter. But neither tells you whether the formula will support body composition outcomes over time. The two questions I'd ask before buying any protein powder are: what is the actual protein-to-calorie ratio, and what is the leucine content per serving.  Leucine is the branched-chain amino acid most directly linked to triggering muscle protein synthesis, and there is a threshold dose, roughly 2.5 to 3 grams per serving, below which the anabolic response is blunted. Many protein powders do not disclose this. They just list total protein and move on. The Lean Protein does not have this problem. The formula is transparent. The dose is evidence-based. One thing I'd ask you to consider: if you've never actually checked whether you're hitting your protein targets, try tracking it for three days. Most people find the gap is larger than they expected. If you're not sure which Innermost product fits your specific goal, the quiz on our site is a good place to start. Find the right protein for your goal   Read more